Final Presentation

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https://www.smore.com/qutrv-nintendo

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Social Media Monitoring Project - Part One

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The Nintendo Switch is the seventh major video game console developed by Nintendo. It soon swept around the world after it was released on March 3, 2017.  The Nintendo Switch achieved more than 14 million units sold worldwide until the end of 2017. Nintendo is a Japanese multinational consumer electronics and video game company, which is one of the world's largest video game companies. It created some well-known games such as Mario and The Legend of Zelda.  Nintendo is the leading portable game console producer. Nintendo Switch is a "hybrid console" that designed to bring games to life. The Nintendo Switch lets people can play games at home, on the go, and everywhere in between. It's super portable and flexible that you can play at anywhere, anytime with your friends and other online Nintendo Switch gamers. This is the Google trends of Nintendo Switch since January 1, 2017. On January 13, 2017, Nintendo convened its world...
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Airbnb “ Live in the Movies”

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The Oscars is the world’s famous awards event in film industry, which generates millions of attention and leads great discussion in the society per year. Many brands also create interesting and creative campaigns or topics that can connect with the Oscars to attract people’s attention. In 2016’s the Oscars, Airbnb created a campaign on Twitter called “Live in the Movies” which attracts 63 million impressions. Jasmine Atherton, Airbnb’s head of social for Americas said that they realized that the Oscars were such a huge moment, but they were not the official sponsor of the event, which means that they cannot pay and advertise it. Instead, they use Twitter as the platform to make the connection with this event. They posted a question on Twitter with the hashtag  #LiveInTheMovies# said that, if you could live in any movie, what would it be? Then they started to match homes listed on Airbnb with nominated films in the Oscars. Besides, they also asked people what...
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